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| Ferrari ignores tobbaco ad ban | |
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| Tweet Topic Started: Mar 1 2007, 10:56 PM (583 Views) | |
| Mrs Shrek | Mar 1 2007, 10:56 PM Post #1 |
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Forum Ogre
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Link here
Seems all a bit complicated to me, why couldn't they just get another sponsor that isn't illegal, rather than sticking with tobacco which they can't use everywhere? Are they really that attached to Marlboro? I'm sure there would be countless other sponsors who would be lining up at Ferrari's door to take over the sponsorship deal if the opportunity arose. |
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| flood1 | Mar 2 2007, 02:51 AM Post #2 |
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Chief Engineer
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My question is not why do Ferrari continue to take and spend Malboro's money, but why do Malboro continue to spend their money with constrained advert options? Does the increase in non-european races have anything to do with it? There must be a bunch of Chinese smokers. Bahrain? India? Turkey? Korea? Mexico? Malaysia? Russia? Abu Dhabi? South Africa? Never Never Land? |
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| John | Mar 2 2007, 09:37 AM Post #3 |
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Team Boss
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Never Never land is populated with small lost boys.... the only smoking allowed is from the camp fires..... <thumbs> |
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| someone | Mar 2 2007, 09:41 AM Post #4 |
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Engineer
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I agree with flood1 here....it does seem complicated, and I do really wonder what Marlboro get out of it... |
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| ELUSIVEJIM | Mar 2 2007, 09:45 AM Post #5 |
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The ban on Cig advertising is a load of rubbish in my view. I use to watch countless F1 races with fantastic looking cars like the black John Player special Lotus in the black and gold colours but i never went out to buy a packet of fags. |
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| someone | Mar 2 2007, 09:56 AM Post #6 |
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Engineer
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No but it's this whole moddy coddling the young which I think it's partly what it comes down to. Slightly OT but I think appropriate - I have watched F1 for a good while now including when I was a child (ie baby upwards!). I don't smoke - yes I have tried before but I don't smoke and have probably had two / three cigarettes altogether. Now what was it that made me smoke? It certainly wasn't some ads on the car, it was the whole social / peer pressure thing. Society nowadays is trying to be too "careful." Why tobacco advertising needs to go, I don't know. There's probably some study somewhere which claims people smoke because of F1 or something equally ridiculous. Anyway, before rambling too much more, my point is this - a) tobacco advertising and bans - don't see the need for it - maybe controlled, but not banned. b) Seeing as it is banned, why are the tobacco companies not walking away and doing all this fussing around. |
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| John | Mar 2 2007, 10:08 AM Post #7 |
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Team Boss
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You're arguing that the liveries look great..... I agree But great liveries are not the sole domain of Tobacco companies.... the BASF liveried M1 pro-car looked great....the Gulf Oil GT40's and Porsche 917's are Iconic... many others... like the pink pig, Red Lobster... The Alitalia Stratos... and Martini Delta's more classics's The fact you did not take up smoking is no sound reason to allow Tobacco sponsorship in any sport... If the sponsorship did not work in promoting the brands... and attracting new custom... the Tobacco companies would not have invested Billions into it.... They are not charities.... they are cold hard nosed business out to make profits...
I agree totally that it is peer pressure above all that starts kids smoking..... and kids from families with parents who smoke get hooked first..... But It is Tobacco sponsorship of sports that brings the brands to the target audience.... and your peers may coerce you to start.... but it will be the Image of a winning Rothmans Porsche at Le mans or a Marlboro F1 car that will make to choose which brand you smoke.... |
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| u4coffee | Mar 2 2007, 10:22 AM Post #8 |
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Just Married
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Spot on. I've been a fan of F1 and Mclaren since the mid 80's and have never smoked. The sponsorship is for brand awareness. I'm sure if I had taken up smoking I would have smoked a certain red and white brand. |
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| John | Mar 2 2007, 10:25 AM Post #9 |
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Team Boss
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Ahhh.....! but will you be getting a 'Vodafone' next..... <thumbs> |
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| u4coffee | Mar 2 2007, 10:28 AM Post #10 |
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Just Married
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Umm already have
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| TheCompleteGuitarist | Mar 2 2007, 10:29 AM Post #11 |
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Driver
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Ferrari and Marlboro have implemented a reverse campaign where in fact they plaster the fag packets with Ferrari imagery thus maintaining the relationship so it makes sense for Ferrari to continue to use Marlboro imagarey when and where possible. I do forsee a day when for tv reception illegal cars are blurred so we don't see the offensive adverts and rush out to get drunk and smoke ourselves to death. After all what good is a dead F1 fan. (joke by the way) |
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| John | Mar 2 2007, 10:39 AM Post #12 |
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Team Boss
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I'll tell you what the Tobacco ban means to me more than anything... I build and collect Motorsport models (mainly BMW but not exclusively)... whenever I build a new kit of a race car which ran with full Tobacco sponsorship (the name not just some graphic) it is hard... No kit's sold within the EU can have Tobacco decal's included... so I have to try and source them form the US or Japan.. extra time and money... So with a ban most cars will be tobacco free and when the kit's are produced... they will be complete and I won't have to search for replacements |
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| ELUSIVEJIM | Mar 2 2007, 10:53 AM Post #13 |
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I do agree totally with what you are saying but is Martini advertising alcohol not just as bad as tobacco advertising? Fosters sponsor the F1 races as well and alcohol kills alot of people as well Not like i am complaining roflmao
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| John | Mar 2 2007, 11:04 AM Post #14 |
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Team Boss
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<thumbs> Yes that is true.... maybe more so... but we... I mean they... can only deal with one thing at at a time... as the tobacco ban becomes more widely accepted.... the emphasis will turn to Alcohol... and then the next bad boy... Gum.... nasty stuff... ruins pavements you know
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| AndyW76 | Mar 2 2007, 12:09 PM Post #15 |
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Team Boss
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But alcohol doesn't cause terminal lung and throat cancer. The worst alcohol does is cause the occasional fight and makes blokes like me dance bad. Tabaco is very addictive and generally unpleasant. I can say this as I used to smoke and quitting fags was one of the hardest things to do. |
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